Brooke LaRue Miceli

Interactive Producer

Creative Link

Education: Bachelor of Fine Arts in theater (emphasis in directing), Texas State University   

Current job responsibilities: As a producer at a branding, technology and marketing firm, I’ve learned to wear many hats. I work with the strategic team to prepare research and data insights for online and offline projects, build and manage online marketing and pay-per-click campaigns, conduct social media training and content planning sessions, project manage Web site projects acting as the hub between clients, designers and developers, as well as produce English and Spanish TV and radio spots. I consider my core responsibility, as a producer, is to take the big ideas and creative concepts from the brilliant minds at Creative Link and create a plan to execute them using the freshest technology available to us.

What is a skill set that sets you apart from others in your field? I think the variety of my experience sets me apart. Many of my current clients are franchisees or small business owners. I have worked at a franchise corporate office, owned and operated a franchise, as well as worked on the agency side of brand/franchise marketing. I understand the challenges and objectives from all sides. I also speak Spanish and Italian and have lived in those countries. I think that the language knowledge and cultural insights help me everyday to be a more effective communicator and to be a better listener.